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CUIR at Chulalongkorn University
Browsing by Degree Discipline Strategic Communication Management
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Showing results 79 to 86 of 86
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Issue Date
Title
Author(s)
2021
The relationship between eWOM credibility, consumer’s trust, and intention to visit a café based on the café story Facebook page
Nutchawee Ahrivorayapong
2018
The relationship between Facebook users’ motivation on environmental issues, environmental awareness and behavioral tendency in Vietnam
Linh Nguyen Ba Tue
2020
The relationship between influencer’s characteristics, consumers’ attitudes, and purchase intentions on CLÉ DE PEAU BEAUTÉ brand
Julie Parkinson
2021
The relationship between interest and attitude towards online sales promotion, and impulsive buying for cosmetics among Chinese generation Z consumers
Peilin Peng
2019
The relationship between potential Chinese tourists' motivation, exposure to eWOM and intention to travel to Thailand
Danxin Liu
2022
The relationship between source credibility, advertising recognition, and purchase intention on snack products
Pornsit Cheawkamolpat
2021
The relationship between Starbucks brand’s image, trust, and online engagement
Wei-chih Chen
2019
Vietnamese consumers’ attitude toward H&M brand, visual merchandising and their purchasing behavior
Ha My Phan Thi