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CUIR at Chulalongkorn University
Browsing by Degree Discipline Strategic Communication Management
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Showing results 26 to 45 of 86
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Issue Date
Title
Author(s)
2023
Factors affecting online purchase intention of Thai and non-Thai shoppers on Lazada in Thailand
Su Myat Hay Thi
2021
Factors influencing consumers’ purchaseintention towards products endorsed by Korean boy bands on Youtube
Wanthida Tiwari
2023
Filipino consumers' perception toward Gentlewoman Thai fashion brand
Gabriel Lorenzo Del Carmen
2015
GASTRODIPLOMACY AS COMMUNICATIONS OF INDONESIAN IDENTITY
Nunik Hariyanti
2022
Generation Z consumers’ behavior on Jones’ Salad’s online marketing communications
Pitchaya Watcharodomprasert
2019
Generation z's attitude towards music consumption on Joox online music streaming application
Ravisrarat Pibulpanuvat
2021
Impacts of Bandwagon Effect and Product Type in Instagram Native Advertising on Generation Z Consumer's Behavior
Leiv Tore Kaltbeitzer
2013
THE INFLUENCE OF FOREIGN MARKETING COMMUNICATIONS ON MYANMARESE CONSUMERS BEHAVIOR.
Mulhern, Pamela
2023
Influences of millennial consumers’ perceived value and attitude on usage intention towards spa
Salisa Sornsaruht
2013
THE INFLUENCING FACTORS PRESSURING THAI WOMEN ON DECISION MAKING ON BEAUTY AND APPEARANCE TRANSFORMATION.
Siripak Seewan
2019
Loyalty of Taylor Swift's fans and their uses of social media during crisis regarding music ownership controversy
Nidawan Asavataweechok
2021
Mainstream war films: a soft power tool for china’s promotion of Chinese national identity and patriotism
Fan Zhang
2022
Millennial consumers' behavior on purchasing amulet jewelry
Nuanhatai Tantayotai
2022
Perceived image of Samui Island from local stakeholders
Ponatip Phetrat
2022
Perception of women entrepreneurs on social media use for marketing communication in Qatar
Aisha Ali A.T.Al-khulaifi
2018
Personal branding strategies of influential Youtubers and perceptions of Thai millennials toward them
Chanamon Phansab
2023
Purchase behavior toward luxury fashion brands during Thailand's economic recovery after the COVID-19 pandemic among generation Y consumers
Jaruwarin Palarungsri
2014
Reference Group Influences on Consumer's Product and Brand Decisions
Nathathida Kovitcharoenkul
2020
Relationship between online video game influencer’s credibility and purchase intention
Aniwat Sankosik
2020
Relationship between personal factors and consumer's attitudes and behavioral intentions on the uses of K Plus mobile banking service
Pitchaya Hautavanija Limsakul