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CUIR at Chulalongkorn University
Browsing by Degree Discipline Business and Managerial Economics
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Showing results 15 to 34 of 141
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Issue Date
Title
Author(s)
2019
Caffe MuanChon marketing mix and consumer's purchasing decision
Nisapa Kulnarernatwanich
2021
Can Japan's horse racing industry sustainably improve its competitiveness? -an analysis focusing on economic factors-
Katsuya Imanishi
2020
Coffee consumption behavior and SWOT analysis: a coffee shop in Hat Yai
Narinthorn Foithong
2019
Comparative analysis of debts financing between Apple Inc. and Samsung Electronics Co., Ltd. on product pricing strategies
Warintorn Pramoteyada
2021
Consumer perception and purchasing decisions toward environmental and animal friendly products : empirical analysis in Thailand
Paphawee Rojkiratikarn
2022
Creating a sustainable tourism model of Oceanfront Beach Resort, Phuket Thailand, during the COVID-19 pandemic
Raiwin Chinkijjakarn
2020
CSR in Thailand – an analysis of BJC and its specific CSR activities combining its glass packaging business
Yuxin Shen
2020
Determinants of health promotion service consumption in Thailand
Pimpa Vitidladda
2021
Does increasing Inflation lead to income inequality in Thailand and south-east Asia?
Panipuk Maneethai
2020
Does online marketing and promotions of Major Cineplex attract the consumer brand loyalty?
Tanatwee Kongkeaw
2019
Does promotion mix impact on the consumption of soft drinks in Thailand? A study of Coca-Cola Marketing mix in Thailand
Me Me Win Han
2019
Does social media trend affect people decision to eat out?
Chanonpol Chanuhacha
2021
Does Thailand’s new electric vehicle policy affect Battery Electric Vehicle (BEV) adoption?
Apinya Thitiphatthanawanit
2020
Does the acquisition increase shareholder wealth?: evidence from the case of BJC acquiring Big C, in Thailand
Saraphan Choowattanapakorn
2020
Does the BIG Card encourage members to be loyal to boost sales of Big C?
Rui Fang
2019
Does the credibility of an influencer affect buying intention of YouTube users and Is there a difference in perception of an influencer's credibility and on their buying intention regarding gender characteristics
Anthony Kim Long Hoang
2022
Driving sustainability for a hotel in Phuket
Natharee Somboon
2021
Effect of exchange rate, exchange rate volatility, and stock market return on foreign direct investment
Sansanee Vanapruk
2020
Effects of e-commerce trend on firm performance of Thailand retail industry: a case of Berli Jucker public company limited
Ken Chen
2021
Export competitiveness analysis of Thailand plastic resins to Chinese market
Petcharat Kananuruk