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Issue Date	Title	Author(s)
2022	An analysis of success and popularity of Thai boy love series among Chinese fan	Yueying Zheng
2015	BEHAVIOR OF SELF-CENSORSHIP AMONG THAI FACEBOOK USERS	Apichaya Nithimethachoke
2022	Brand communication with transmedia storytelling of Riot Games: transmedia engagement, brand attitudes, and brand experience.	Hao-When Tsai
2015	CAMBODIAN NEWSPAPER' S REPORTING ON TERRITORIAL DISPUTESWITH THAILAND AND VIETNAM	Dolla Soy
2020	Chinese consumer's behavior on Heytea's co-branding campaign	Rui Pu
2020	Chinese fans’ attitude towards Thai boy's love tv dramas, boy love tv actors and their intention to travel to Thailand	Jialin Gu
2020	Consumer's media exposure, attitude and purchasing behavior on "café amazon for chance"	Sirapassorn Cheepborisut
2019	Consumers’ exposure to facebook fanpage, and their motivation, and loyalty to “love and producer” mobile game	Bhichamon Manomaiphibul
2020	Consumers’ exposure to Facebook pages regarding environment, environmental awareness, and behavioral tendency in Thailand	Porntip Jakmongkolchai
2020	Consumer’s media exposure, motivation, and engagement on “call me emperor” mobile game	Yun-jung Chung
1999	Creative strategy of cola soft drinks (CoCa-CoLa & Pepsi) employed in television commercials airing in Thailand between 1982-1997	Pattraradanai Inpongnuwat
2020	Cultural hybridity in Netflix’s Thai-language original series, the stranded	Thanarath Chaichompu
2014	Current Status of Consumer Research in Thai Film Industry	Supakit Boonanegpat
2020	Development of measurement scales of consumer-based brand equity for small and medium enterprises	Nitcha Chokpitakkul
2012	Effectiveness of using Thai super stars for multiple brand endorsement	Vilai Vitayaveerasuk
2015	EFFECTS OF FOREIGN BRAND NAMES AND PRODUCT TYPES ON CONSUMER BEHAVIOR	Photchanath Phongpanich
2021	Factors influencing consumers’ purchaseintention towards products endorsed by Korean boy bands on Youtube	Wanthida Tiwari
2015	GASTRODIPLOMACY AS COMMUNICATIONS OF INDONESIAN IDENTITY	Nunik Hariyanti
2019	Generation z's attitude towards music consumption on Joox online music streaming application	Ravisrarat Pibulpanuvat
2011	Global warming campaigns in Bangkok : framing analysis and campaign effectiveness	Teerada Chongkolrattanaporn

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