Please use this identifier to cite or link to this item:
https://cuir.car.chula.ac.th/handle/123456789/46817
| Title: | When 'new' is not better : the effects of novelty, familiarity, and openness to experience on consumer preference |
| Authors: | Mana Nampanwiwat |
| Advisors: | Watcharaporn Boonyasiriwat |
| Other author: | Chulalongkorn University. Faculty of Psychology |
| Advisor's Email: | No information provided |
| Subjects: | JIPP |
| Issue Date: | 2013 |
| Publisher: | Chulalongkorn University |
| Description: | A senior project submitted in partial fulfillment of the requirements for the Degree of Bachelor of Science in Psychology science, Faculty of Psychology, Chulalongkorn University, Academic year 2013 JIPP 1 (Joint International Psychology Program #1) |
| URI: | http://cuir.car.chula.ac.th/handle/123456789/46817 |
| Type: | Senior Project |
| Appears in Collections: | Psy - Senior Projects |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Mana_na.pdf | 728.7 kB | Adobe PDF | View/Open |
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