EFFECTIVE ONLINE RETRIEVAL SYSTEM FOR MEDICAL SERVICE PROVIDER INFORMATION

Abstract

This paper analyzes the current active Medical Tourism websites and discusses the availability of various features among these websites. The analysis is based on the collected data about the features’ importance and users’ online search patterns from those people have experiences in Medical Tourism and medical information search on the Internet. This study focuses on the medical tourism market in Thailand due to its popularity and high ranking among other international medical tourism destinations. A medical tourism aggregative system is proposed by using one of the Data Mining tools – Association rule. The system evaluation showed the proposed system can improve users' information processing speed and reduce users' decision making time.