ลิขสิทธิ์ © จุฬาลงกรณ์มหาวิทยาลัย

Subscribe to this collection to receive daily e-mail notification of new additions

Issue Date	Title	Author(s)
2022	Strategic human resource management : a case study of Oceanfront Beach Resort	Nalakson Phimphaphowat
2022	Marketing strategies analysis of Thai hotel during the COVID-19 pandemic situation (case study : Oceanfront Beach Resort and Spa)	Supanat Samniang
2022	The effect of demographics on customer expectations for service quality in the hotel industry( A case study of 3-star hotel in phuket,Thailand)	Xiaoting Chen
2022	Impact of digital marketing on consumer hotel booking intentions in Phuket hotels	Lingyu He
2022	Factors influencing people’s behavioral motivation to travel for sport tourism in Thailand	Lingjuan Liu
2022	Creating a sustainable tourism model of Oceanfront Beach Resort, Phuket Thailand, during the COVID-19 pandemic	Raiwin Chinkijjakarn
2022	An analysis of intercontinental Phuket resort’s crisis management strategies in response to COVID-19.	Pimchon Chotikiat
2022	Human resource management in managing employee retention during COVID-19 for sport and wellness resorts in Phuket	Peeraya Sattayaporn
2022	Management strategies analysis of Thai Hotel  case study: Oceanfront Beach Resort and Spa	Puvis Techasriudom
2022	Stakeholders engagement analysis : a case study of Oceanfront Beach Resort	Ploy Atthapornpisarn
2022	Driving sustainability for a hotel in Phuket	Natharee Somboon
2021	Financial risk warning of listed real estate companies in China	Huimin Zhou
2021	Impact of new coronavirus pneumonia on Chinese import and export trade	Hengyu Guo
2021	The marketing factors that have an influence on Momo-paradise’s customer loyalty in Bangkok metropolitan area	Apiporn Buachart
2021	The effect of the ongoing China-US trade war on Huawei, evidence from 2021 financial report	Liping Zhang
2021	Does Thailand’s new electric vehicle policy affect Battery Electric Vehicle (BEV) adoption?	Apinya Thitiphatthanawanit
2021	The 7Ps marketing mix of KOI Thé that affect consumer’s purchase decisions in Bangkok	Varith Romyanan
2021	A market strategy analysis of Luckin Coffee	Yuqing Huang
2021	The effect of population aging on household consumption level in China	Yifan Ma
2021	Marketing strategy analysis of Thailand’s tourism during covid-19 pandemic: a case study on Phuket Sandbox	Michela Pia Di Cecco Dortona